lundi 9 mai 2011

[EzineArticles] Driving Traffic in Your Direction

Driving Traffic in Your Direction
With Effective Titles
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Creating Attention-Grabbing Titles for Maximum Results

If a web surfer likes what they see in a title, they may be interested in the rest of the article. However, if it doesn't draw them in, they'll surf away from your article.

The title is really just a small snapshot to give readers an idea of the full value of the article. But in most cases, it's your one chance to get the attention of those potential readers and make an impression, and you'd be ill-advised to waste that opportunity.

Getting hundreds or even thousands of potential readers to read your articles and then be converted into potential customers via the links in your Resource Box takes time and effort. One way for you to facilitate that process is to write effective, keyword-rich titles. In this video, I'll share 5 tips for creating those effective, keyword-rich titles to maximize your traffic results.

Downloadable Versions:
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5 Tips to Create Article Titles that Maximize Your Traffic Results

  1. Find Benefit-Oriented Keywords for Your Readers - Making the title benefit-oriented gives potential readers a positive reason to read on. Your title should make your article stand out and be unique among other similar articles or search results.
     
  2. Use 3rd Party Services for Keyword Research - Look for services like:
     
    1. Google Insight
    2. Google Suggest
    3. Wordtracker.com
    4. Yahoo! Clues
    5. Good Keywords
    6. Keyword Discovery
    These services offer searchable databases that enable you to find out how popular certain keywords are and get suggestions for related keywords based on high search volume. Then, take those words and create keyword-rich titles for your articles.
     
  3. Use the Long Tail to Position Your Titles - At the head of the keyword distribution curve, you will find the most popular keywords used in searches. Toward the tail end, you will find the more specific keywords that are used less in searches. If you only use the keywords toward the head, you may find your articles lost in the abyss of the Internet.
     
    On the other hand, if you exclusively use keywords near the tail, you may find there isn't enough traffic to be beneficial. The trick is finding the right balance and using keywords that span across the entire long tail distribution curve.
     
  4. Avoid Using Any Special Characters - For best search results, stay away from special characters. If you include them, you may confuse the search engines. And confusion will only limit the possibility for loads of traffic to your articles.
     
    Now, some special characters are allowed, but as HTML has evolved over time, the list of restricted special characters has grown, so please reference the Editorial Guidelines for up-to-date information on what types of characters are allowed and which ones aren't. But, to effectively craft your titles, it's a good idea to avoid them all together.
     
  5. Try the Title Suggestions Tool - You can also let us do the "work" of writing titles for you by using the Title Suggestions Tool. To give it a try, log into to your Member Interface. Under the Author Tools dropdown, select the Title Suggestions option.
     
    This resource offers keyword-rich titles from your niche for free. Our dedicated Article Title Writing Team uses the most popular keyword search term data to hand-craft original titles just for you.

Now, devote some time in the next week to find keywords best suited for your next set of article titles. Make sure you use a combination of the Title Suggestions tool on EzineArticles.com and 3rd party services to find benefit-oriented keywords for your readers. Traffic doesn't always have to be stressful and if you follow these tips, you'll be on the highway to success in no time.

To view this video online and leave a comment, click here.

Marc, EzineArticles Communications ManagerTo Your Article Writing Success & Passion!
Marc
Marc, Communications Manager
http://Blog.EzineArticles.com/
http://EzineArticles.com/



PS: Last week, we introduced a brand new way to turbo-charge your article writing efforts - the Article Writing Success Journal. To get details on how you can get the journal AND our quick-start journal training system, click here.

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Before I was told about Article Marketing as part of the training I received for my home internet opportunity I just Blogged. Once I started to use EzineArticles I realized what I was missing.

I gained Expert Author status with the badge to prove it! This helps establish my credibility with potential business associates.

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vendredi 6 mai 2011

[EzineArticles] Article Writing Tips to Retweet: April 2011

Article Writing Tips to Retweet:
April 2011
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Every month @EzineArticles provides well over 100 useful tidbits of information, fun facts and training - We've gathered some of the best ones from April right here. Retweet any of them to enhance your article writing efforts.

Just CLICK on to auto-populate your Twitter status field.



 
EzineArticles Tips and Training Snippets:
  • Traffic Tip: An article on crickets, with links to a finance site, will hear nothing but crickets. Always be relevant!
     
  • Avoid being the ugly duckling by ensuring your articles are not spammy, keyword stuffed, spun, irrelevant or promotional.
     
  • Do not be lulled into article writing software! It spits out confusing, meaningless gibberish. Humans always win.
     
  • Get out that ol' branding iron! Your Resource Box should always have your signature. Be PROUD to own your content.
     
  • Are you an HTML hoarder? Use them sparingly to include headers and sub-headers. When in doubt, omit.
     
  • Is your writing gobbledygook or can your audience appreciate your work? Take a step back & look at the big picture.
     
  • Broaden your appeal by avoiding "university words" when you can. Most long words can be replaced by shorter, easier ones.
     
  • Great articles are informative and INFUSED with ENERGY. Use unique experiences to spice up your writing & be passionate!
     
  • Jargon Tip: Don't alienate readers with overly formal language, but maintain professionalism by eliminating slang.
     
  • Want to be a Green Author? Pledge to NEVER, ever use a Spinning program - it's cyber garbage, polluting niches everywhere!
     
  • Article repurposing is NOT article rewriting. Use your ever-expanding knowledge to bring fresh ideas to old topics.
     
  • Calling all locale-niche authors: Incorporate local history, culture, restaurants to target the locale & build trust!
     
  • Articles must deliver on their titles. If the title asks a "How To" question, be sure the answer is clearly in the article.
     
  • An article title is a promise/commitment to your readers. How are you delivering on those promises? http://is.gd/jf4C6R
     
  • An informed author becomes informed by researching topics prior to writing. Research, be informed and write!
     

EzineArticles Fun Facts:

  • Need to inject some fuel into your writing? We have ~98K title suggestions waiting to give you the edge you're looking for.
     

EzineArticles Inside Information:

  • Do you like your EzineArticles media just a little bit richer? Check out our YouTube Channel at http://is.gd/Pao5lJ
     
  • Articles are now available for distribution in an attractive, printer-friendly PDF format: http://is.gd/1xwRzW
     
  • Would you like to connect with EzineArticles even more? Check us out on Facebook at http://is.gd/J89fpS
     
  • Have you seen our training series? http://is.gd/OIWXWb - It's FULL of tips & strategies for successful article writing.
     
  • Strengthen the traditions in your niche & help them live on with the new Traditions Article Template: http://is.gd/wjp2ly
     
  • Back by popular demand, EzineArticles WordPress Plugin: http://is.gd/ORr5bl
     

Motivational Moments:

Misc. Words of Wisdom:

  • The seeds of great discovery are constantly floating around us, but they only take root in minds prepared to receive them.
     
  • The more specific the information in your article, the greater its value is to readers. General tips are a dime a dozen.
     
  • Professionalism = Taking constructive criticism head-on! Don't be afraid to get a second opinion and improve your skills!
     
  • Journaling: A great way to increase your writing productivity, stay organized and exercise your brain. http://is.gd/WITMLz
     
  • Extended downtime can kill your writing productivity. Solution: Prepare yourself with a downtime plan. http://is.gd/akjc9t
     
  • Are there skeletons in your article writing closet? Move on from your ghostly writing past by fixing any problem articles.
     
  • Is your article inventory dwindling? Reread old articles & jot down your reaction. A fresh opinion can make a new article.
     

Have you got a Twitter question? Visit this Blog online and post away to get some answers.

Marc, EzineArticles Communications ManagerTo Your Article Writing Success & Passion!
Marc
Marc, Communications Manager
http://Blog.EzineArticles.com/
http://EzineArticles.com/



PS: In yesterday's Blog, we introduced a brand new way to turbo-charge your article writing efforts - the Article Writing Success Journal. Click here for details on how you, too, can get the journal AND our quick-start journal training system.

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As someone new to internet business marketing and someone with no background in marketing, I have been very pleased with the results of publishing articles on EzineArticles. Your service provides an incredible opportunity to educate readers and highlight my business. My website traffic has definitely improved as a result.

Lucy Barlow
learningsolutionsathome.com

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Postal address: EzineArticles.com, PO Box 12740 Green Bay WI 54307 USA
© Copyright 1999-2011 EzineArticles.com. All Rights Reserved.

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jeudi 5 mai 2011

[EzineArticles] Turbo-Charge Your Article Writing Efforts

Turbo-Charge Your
Article Writing Efforts
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Why Add Journaling To Your Mix?

You might be familiar with the acronym WIIFM (What's In It For Me?). When it comes to journaling, there are plenty of reasons to add this time-tested strategy to your repertoire.

For starters, journaling allows you to capture your emotions on paper in a way that no other activity can.

Picture this scenario ...

You write in the parenting niche and you are walking through the park on a nice, warm day. You see a father interacting with his daughter, teaching her a new game to play.
 
You can tell it's a special moment for the father/daughter and it sparks your emotions to write. You have your computer with you. You take it out of your backpack, turn it on and you wait 3 minutes for it to boot up. You take another minute or two to open the program you want to write in, and now you're ready to record your thoughts.
 
Things have likely changed in that 3-5 minute span. The emotions that compelled you to write in the first place might very well be gone, not to mention the father and daughter.

If you had a journal with you instead of the computer, you could have captured the situation and the emotions that came along with it while you were in the moment. Think of the power that could bring to your article writing efforts.

Regular journaling allows the passion you feel for your niche to be infused into the content you deliver to readers, which allows you to build a stronger connection with them. Once your readers feel an emotional connection to you, they're much more likely to follow you back to your website and trust you as an authority in your niche, accomplishing one of your primary goals as an article writer. Additionally, you'll also see a noticeable difference in the quality of your content with all the extra writing practice.

When you physically put a pen to paper, it causes different chemical reactions to take to place in your brain that couldn't be duplicated by typing your thoughts on a computer. Many companies have employees write their goals out with a pen and paper because studies have shown that your brain takes ownership of those thoughts more effectively that way.

For more great benefits you'll receive from journaling, check out this Blog post: Warning: May Cause An Increase In Productivity

Introducing: "Article Writing Success Journal"

Getting started with journaling is easy. All you need is a journal and a pen. But, if you want to get dialed in with your journaling efforts and learn a few tips and techniques that will allow you to take your journal entries and turn them into the best articles you've ever written, we have a quick-start journal training system for you.

This is a journaling training course complete with 2 videos and 3 exercises to help you get more out of your journaling efforts, plus quick reference checklists for your convenience. The package comes complete with your very own EzineArticles journal and pen.

Your Investment: $29.97 USD

As always, this training system is backed with our 100% satisfaction guarantee. We're confident journaling regularly will help you take your article writing efforts to new heights and this system will show you how to do it.

For more details, or to order today, click here:
http://Shop.EzineArticles.com/ArticleWritingSuccessJournal/

To read this full Blog entry or post a comment, click here:
http://Blog.EzineArticles.com/2011/05/turbo-charge-your-efforts.html

Rob, Director of Online EducationTo Your Article Writing Success & Passion!
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Rob, Director of Online Education
http://EzineArticlesFormula.com/
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PS: Renew your commitment to 100% original and informative content by checking out yesterday's Blog.

EzineArticles Newsletter Information
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To Leave The EzineArticles Newsletter:
leave-5689028-4884430.91384863d13c19d33b8fa26a396b13a6@lists.ezinearticles.com
ISSN: 1525-7126 - Library Of Congress, Washington D.C.
Postal address: EzineArticles.com, PO Box 12740 Green Bay WI 54307 USA
© Copyright 1999-2011 EzineArticles.com. All Rights Reserved.

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